This is the part of the story where the hero triumphs…
Every lesson learned along the way allows our hero to overcome every obstacle, smashing through the barriers before we finally cut to our hero riding off into the sunset…
[fade to black – roll credits]
Not so fast…
I promised you something far darker than that…
Fame, fortune, bad choices – and the path to ruin.
So far, you’ve learned the story of how eCoverNinja came to be – how he rose from nobody, to one of the most prolific ebook cover and sales page designers on the Internet Marketing scene.
It was a great time to be at the top of my game – I made great friends and business contacts, but I wasn’t happy.
The money was good, but it never really made me happy. Sure, every time I got a new client or bagged a big order for a few grand, I celebrated – I enjoyed making sales, but something was missing.
I knew how to make money, I just had a very bad relationship with it… I didn’t know where I wanted to take the business.
I was like a boat, full of money, drifting on the ocean…
Weighed down by the ever increasing pile of cash – I had to find a solution fast…
Instead of picking a direction, any direction, I chose the worst solution…
I drilled a hole in the bottom of the boat!
I began to sink…
First, I began playing online poker – and lost, a lot.
Second, I stopped focusing on bringing money in – I stopped talking to my good clients, I felt I didn’t deserve them.
Down, down, down…
Third, I spent all the money I had saved – leaving me with nothing.
I was spending money faster than it was coming in – buying computer games, expensive gifts, eating out most days and drinking every night.
Once again, I was broke…
Why did I keep sabotaging myself each time I found success?
It took me years to discover the reason…
I had no goal, no vision, no reason WHY.
I managed to stay afloat… for reasons best known to themselves, my best clients stuck with me, and they were proud to refer people my way too – I can only imagine the strong reputation I’d built for myself was the reason – I have to thank them all for keeping my business going during such a tough time.
I couldn’t have done it on my own – you know who you are, THANK YOU!
It took years, but I found my WHY.
On 25th January 2014, my daughter was born – and she turned my world upside down.
Suddenly I had to grow up and stop making excuses.
Failure was no longer an option, I didn’t just have myself to worry about…
I had energy, motivation, a NEED to be successful.
And BOY did I work hard…
I changed my whole outlook on life and the business.
I studied relentlessly.
I quietly rebuilt everything from the ground up.
I began attracting clients I enjoyed working with, people I wanted to see at the top of their game. I went above and beyond for these people – giving them more than they asked for and helping them as much as I could.
My clients were amazed at my new enthusiasm for work – I didn’t need to advertise, they kept sending me work and telling their friends about me too. For the last few years I haven’t even had a site or a portfolio – I just haven’t needed one.
I have the most consistent, loyal client base I’ve ever had – and a business I’m proud of.
THIS is what I’d always wanted, and *I* was the missing piece of the puzzle.
Fast forward to today…
I’m in a unique position where I don’t need to find new clients – I have a regular stream of work coming in, and I enjoy what I’m doing.
MY JOB IS MY HOBBY.
As the business grows organically, I can step back and look at where I want to take it – and I have a few options:
1) Grow the business more aggressively and hire staff as needed
2) Coach people on how to grow an ebook cover design business from zero
3) Build tools allowing people to design their own sites and ebooks
4) Enjoy the ride
While I ponder these questions, I’d like to thank you for reading my story.
Whatever happens, this site will become a resource for you, where you can learn about high converting web design – if you decide you’d like to work with me, I’d love to hear about your project.